Disney FamilyFun Magazine Now Available on iPad
Nissan Signs on as Official Launch Sponsor of FamilyFun App for iPad
NEW YORK, March 10, 2011 /PRNewswire/ -- Disney FamilyFun, a leading family magazine with more than 5.5 million devoted readers, announced its FamilyFun App for iPad is now available on the App Store, bringing readers fresh new content starting with free versions of the March and April 2011 issues. Starting in May, new issues will be available for download each month through In-App Purchase. Nissan will use this platform to introduce the all-new 2011 Nissan Quest.
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Developed in conjunction with leading App developers Texterity and The Wonderfactory, FamilyFun for iPad delivers cutting-edge features and design in a feature-packed and engaging format. The App brings content to life through interactive slideshows, videos of recipes and family activities, 360-degree views of craft projects, bookmarking features, and social media sharing tools.
"Disney FamilyFun has always been a magazine about doing things and taking action, and the iPad is the perfect springboard for bringing these activities and ideas to life for families," said Aparna Pande, general manager of Disney FamilyFun. "Through a collaboration with industry leaders Texterity and The Wonderfactory, we're rolling out an innovative digital publication that has all the mom-friendly tools and engaging multimedia features one needs to make their way through a busy day."
Recognizing the importance of the digital space for reaching moms, several brands have already signed on as advertisers in FamilyFun's new mobile magazine App. Nissan, which is also focused on innovation for the family, is the official launch sponsor as part of a Disney Media integrated package. The all-new Nissan Quest features such innovations as one-touch sliding doors, quick release fold-flat 2nd and 3rd row seats, a permanent rear storage well, dual panel sliding moonroof and the Advanced Climate Control System.
Features of the FamilyFun App for iPad include:
- Videos – Watch a magic trick, craft, or recipe come to life;
- Slideshows – Browse through FamilyFun photo galleries with the swipe of a finger;
- Twitter & Facebook Sharing – Let your friends and followers know about your favorite recipe or editor-tested toy through social media or email;
- 360-Degree Views of Demos – Kitchen and craft creations become three-dimensional with wraparound views;
- Shopping Lists – From cupcake ingredients to the latest art supply, save, sort, and share featured items;
- Polls & Surveys – Find out what other FamilyFun readers think in real-time and share your thoughts;
- Bookmarks – Save your favorite chicken dish or rainy day activity with the tap of a finger;
- Rating & Commenting – Engage with the FamilyFun community by sharing your own tips and tricks.
The Disney FamilyFun App is available from the App Store on iPad or at www.itunes.com/appstore. To learn more about FamilyFun, visit FamilyFun.com and Facebook.com/DisneyFamilyFun, or follow @FamilyFun on Twitter.
About FamilyFun Magazine
Published by Disney Publishing Worldwide, Disney FamilyFun magazine, which targets families with children under 12, has a rate base of 2.1 million and a total audience of 5.5 million (Source: 2010 Fall MRI). A trusted source for families, FamilyFun delivers real ideas for - and from - real families. FamilyFun magazine's lively and informative content focuses on making the most of family time together through cooking, crafts, celebrations, volunteering, travel, and other family activities. The Disney FamilyFun brands include FamilyFun.com, FamilyFun books, craft kits, mobile apps and special interest publications.
About Nissan in North America
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program 2010 and has been recognized as a 2010 ENERGY STAR® Partner of the Year by the U.S. Environmental Protection Agency. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.InfinitiUSA.com.
About Texterity, Inc.
Texterity, Inc., (http://www.texterity.com) a privately held company in Southborough, MA, is a full-service provider of digital publishing and mobile digital solutions, currently converting, maintaining, and tracking more than 1,000 digital editions for consumer, trade, niche, and association publishers. Texterity's browser-based, non-Flash technology is compatible with emerging devices such as the iPhone, iPod touch, and iPad, serving as the foundation for their mobile app platform. Information is available at http://www.texterity.com/info-request. Consumer magazines can be browsed at http://www.coverleaf.com.
About The Wonderfactory
The Wonderfactory has designed addictive Web sites, mobile experiences and tablet experiences for some of the worlds premier content publishers and advertisers, including Time, Sports Illustrated, Life, The Weather Channel, NBC Universal, Martha Stewart, National Geographic, ESPN, The Food Network, WebMD, The NBA, Newsweek, and Zagat. For more information visit www.thewonderfactory.com.
SOURCE Disney FamilyFun Magazine
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