Dion von Moltke Joins Muhlner Motorsport for the Rolex 24 Hour of Daytona, Backed by PR Newswire and South African Airways

CORAL GABLES, Fla., Jan. 11, 2011 /PRNewswire/ -- Dion von Moltke, the multiple Grand-Am race winning driver who successfully completed a full season in the Rolex Daytona Prototype class in 2010, has selected Muhlner Motorsport for this legendary race because this offered him and his sponsors the best possible combination to reach one of racing's ultimate career goals: to win the 24 Hour of Daytona.  

Commenting on the announcement Dion said: "I am really excited to be driving for Muhlner Motorsport in the 2011 Daytona Rolex 24 hour, and to once again be backed by PR Newswire and South African Airways. I have driven many different GT and DP cars now in the Grand-am Rolex class and I must admit that by far my favourite car to drive is the Porsche -- and this new 2011 Porsche will definitely be the car to beat in the GT class. Muhlner Motorsports has definitely shown that, through a fantastic track record of winning races and championships in Europe, they know how to make a Porsche quick and reliable, and they understand the unique challenges 24 hour races add to competitive racing. I now have a unique opportunity to play a role in helping them leverage this proven talent into a winning formula for Daytona.  They have chosen an excellent group of drivers - I am going to Daytona in January confident that we can win this race. I know the team will deliver, so it's just up to us drivers to get the best out of the car for the full 24 hours!"

P1 Groupe CEO Eric Burch said:  "We have been working with Dion since his pro debut, and to see the things he's accomplished is truly amazing. We're happy to continue our support of his career as he makes a strong push to add more race wins and another Championship to his already impressive racing resume."

Dion continued: "I made the decision some time ago to run a full GT season instead of continuing in DP. I now have the experience in both classes, and the backing of two fantastic sponsors in PR Newswire and South African Airways, to deliver a championship season in Rolex GT, and teaming with Muhlner for the 24 Hour sets me up for the championship run, plus potentially some races in Europe during 2011."

PR Newswire, the global leader of innovative marketing and communication solutions, will continue their partnership with von Moltke for a second year in a row.   In conjunction with  P1Groupe, PR Newswire is developing a package of services specifically for businesses in motorsports, designed to enhance their marketing efforts, raise their profiles and efficiently engage their audiences.

For more information about:

Dion von Moltke: See www.dionvm.com

P1 Groupe: See www.p1groupe.com

PR Newswire: See www.prnewswire.com

South African Airways: See www.flysaa.com

Muhlner Motorsport: www.muehlner-motorsport.com

SOURCE P1 Groupe