Detroit Auto Dealers - Dunkin' Donuts Promotion to Benefit Oakwood Healthcare Center for Exceptional Families
Fundraiser will aid families throughout Southeastern Michigan
TROY, Mich., Oct. 21 /PRNewswire/ -- The Detroit Auto Dealers Association (DADA) and Dunkin' Donuts have launched a partnership with the Oakwood Healthcare Foundation to provide funds for the Center for Exceptional Families (CEF), a facility that provides services for families with children who have multiple disabilities.
More than 200 DADA member dealers in southeast Michigan will participate in the program, beginning November 1, by providing free coffee mugs and Dunkin' Donuts coupon books to consumers (18 and older) just for stopping in to a participating dealership. Customers can take the mugs to participating metro Detroit Dunkin' Donuts locations for unlimited coffee refills for just 99 cents starting November 1. The mugs, also featuring the CEFs logo, will be available free at dealerships and for purchase at Dunkin Donuts' stores through November, or while supplies last. Through this promotion, unlimited coffee refills for just 99 cents will be available until the end of the upcoming North American International Auto Show, January 23, 2011.
The refillable mugs will also be available for purchase for just $3.99 at participating metro Detroit Dunkin' Donuts stores. For every mug purchased at a Dunkin' Donuts location, $1 will be donated to the Oakwood Healthcare Center for Exceptional Families. DADA will also contribute to the Oakwood Healthcare Center for Exceptional Families Program to help support their ongoing work.
About the DADA
The DADA (www.dada.org) was founded in 1907 by 17 local car dealers, and has grown to more than 200 member car and truck dealers who donate their time and resources to a host of community activities. Many members participate in the North American International Auto Show (NAIAS). The most significant charitable venture of the DADA is the annual NAIAS Charity Preview, which has raised more than $82 million for children's charities in Southeast Michigan since 1976, over $37 million of which was raised in the last seven years alone. To find out more about Detroit Auto Dealers Association, visit www.dada.org. To find out more about the North American International Auto Show, visit www.naias.com.
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite every day, all-day stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories, and the largest coffee and baked goods chain in the world. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for four years running. The company has more than 9,000 restaurants in 31 countries worldwide. In 2009, Dunkin' Donuts' global system-wide sales more than $5.6 billion. Based in Canton, Massachusetts, Dunkin' Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit www.DunkinDonuts.com.
About the Center for Exceptional Families
Based in Dearborn, Mich., the Center for Exceptional Families (www.oakwood.org/cef) is a facility unique to southeastern Michigan that provides a family-centered approach to care and education of special needs children and their families through high-quality health care, social counseling, mental health services and physical therapy that enables them to take on leadership and advocacy roles in their community and helps them transition to adulthood and independence. The CEF annually serves thousands of families throughout southeastern Michigan, regardless of their ability to pay.
Oakwood Healthcare System:
Founded in 1953 and headquartered in Dearborn, Michigan, Oakwood Healthcare System is a comprehensive regional healthcare network that serves residents over a 500 square mile area. Comprised of four acute care hospitals, 45 primary and specialty care sites and four centers of excellence, Oakwood provides services to more than one million people in 35 communities. As the second largest employer in suburban Wayne County, Oakwood is home to more than 9,000 employees and 1,300 physicians representing nearly every medical and surgical specialty and subspecialty. Oakwood has been consistently recognized as one of the nation's top 100 Integrated Healthcare Networks and as one of Metro Detroit's Best and Brightest Companies to Work For. For more information about Oakwood, visit www.oakwood.org.
SOURCE Dunkin' Donuts
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