DealerSocket CEO Jonathan Ord to Speak at 8th Annual Digital Dealer Conference
Ord's presentation will feature case studies of top dealers who have focused on getting back to basics and succeeded at driving revenue into their sales and service departments
SAN CLEMENTE, Calif., March 31 /PRNewswire/ -- Leading automotive CRM provider DealerSocket (www.dealersocket.com), announced today that company co-founder and CEO Jonathan Ord will speak at the 8th annual Digital Dealer Conference to be held in Orlando, Florida April 20 – 22, 2010. This will mark the third time Ord has been a guest presenter at the fast-growing conference. At the 2009 conference Ord's presentation, "Make Your Existing Assets Work Harder: 8 Ways to Quickly Drive Revenue from Your Customer Data", was very well received by a standing-room only audience. Ord's presentation will highlight how top dealers are focused on getting back to basics and making the most of relationships to retain loyal customers and drive revenue into their dealerships.
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"The dealer of tomorrow is very much the embodiment of yesterday's dealer in entrepreneurial principles," said Jonathan Ord, DealerSocket CEO and co-founder. "By focusing on getting back to doing what they know best – connecting with people and building relationships – dealers will see that focusing on the fundamentals will drive customers into their sales and service departments. Technology can serve as the backbone to these interactions, but it should not distract from the core principles and values that made top dealers what they are today."
Ord's presentation; "The CRM of the Future – Why Technology is Not the Most Important Piece of the Puzzle", will take place on Wednesday, April 21 at 2:30 pm. Ord's session will show auto dealers how to:
- See how other dealers have turned relationships into cash
- Get back to basics and understand how technology can support, not distract your people
- Ensure your top customers stay your top customers by building relationships
- Make sure your technology matches your business goals
- How to evaluate CRM/ILM to make sure it fits your dealership personality
- How to motivate salespeople to actually use the technology you invest in
The 8th Annual Digital Dealer Conference will be held at the Rosen Shingle Creek in Orlando, Florida. For more information visit: www.digitaldealerconference.com or www.dealersocket.com.
About DealerSocket
DealerSocket provides the automotive industry with the most comprehensive Customer Relationship Management (CRM) and training solutions available in the market today, allowing auto dealers to save time, save money, and improve sales staff effectiveness with one consolidated product. With the power to manage sales, service, CSI, marketing and training, DealerSocket is the complete source for all customer facing automotive dealership departments.
DealerSocket's core CRM is enhanced by a powerful data mining tool called MoneyMaker, an online process training university called Carmind and an efficient CallCenter solution. Top auto dealers are making their existing assets work harder and uncovering hidden revenue in leasing, sales and service through the use of DealerSocket's MoneyMaker and CallCenter tools. Dealers are also getting more out of their people through the DealerSocket Carmind training university. These products can be used alone or in conjunction with the core CRM solution to provide an end-to-end marketing and revenue producing engine.
More than 50,000 users at over 1000 auto dealerships throughout the U.S. and Canada now leverage DealerSocket's automotive CRM solution to optimize and manage marketing activities, sales processes, customer satisfaction and retention, and service department operations.
Based in San Clemente, California, DealerSocket has won numerous awards and industry recognition, including being named to the Inc. 5000 list two times, member of Red Herring 100 North America in 2009, Best Management Team in the 2009 American Business Awards and Best Overall Company in the 2008 International Business Awards. DealerSocket is recognized by Deloitte & Touche as one of the fastest growing companies in North America. For more information, call 949-900-0300, email [email protected] or visit www.dealersocket.com
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Jonathan Ord
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SOURCE DealerSocket
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