Chuck Norris and Gena Norris Named As MAX International, L.L.C. World Ambassadors

SALT LAKE CITY, May 21, 2013 /PRNewswire/ -- MAX International, L.L.C. (www.max.com/chuck) announces that Chuck Norris and his wife Gena Norris will serve as media campaign spokespersons and worldwide ambassadors for the company's health and sports nutraceutical products.  

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Available in eight countries, MAX's patented nutrients and nutritional products were developed by their Chief Scientist, Herbert T. Nagasawa, Ph.D.  a forty-year Professor of Medicinal Chemistry and Toxicology at the University of Minnesota.  He also served as a Chief Career Scientist for the Department of Medicine of the Veterans Administration and a senior editor of the Journal of Medicinal Chemistry. 

Chuck Norris commented about his endorsement of MAX International;  "Dr. Nagasawa's breakthrough science has been recognized and honored by the National Institutes of Health, NASA and numerous scientific institutions and journals.  The nutrients he and MAX have developed have been truly life changing for so many who have used them.  And for athletes, they've literally been the difference between victory and defeat.  I am excited to join MAX's mission of making the entire world aware of their life-changing products." 

While at the University of Minnesota Dr. Nagasawa developed RiboCeine™ a nutrient that enables the cells of mammals to produce optimum levels of glutathione. Glutathione is the body's master antioxidant and the primary protector and detoxifier of the cell.  Since RiboCeine's creation, there have been twenty (20) peer-reviewed studies on RiboCeine published in various medical and scientific journals.  Those studies were funded by the National Institutes of Health, The Veteran's Administration's Department of Medicine, NASA, and other scientific institutions.    

Dr. Mehmet Oz, of Columbia Presbyterian Medical Center Department of Surgery and host of "Dr Oz" the nationally syndicated television talk show recently stated, "Glutathione is the most powerful antioxidant you have never heard of...it's one of the keys to fighting off the diseases that you fear the most." 

Dr. David Katz, Director of Yale University's Prevention Research Center, states, "If you're chronically run down; if you're chronically fatigued; if your body just isn't firing on all cylinders, low glutathione may be part of it, both cause and effect. "

RiboCeine has been shown to raise glutathione levels much more effectively than N-Acetyl Cysteine and other forms of glutathione enhancement. 

Gena Norris added to her husband's comment;  "Our family has been taking Max's nutritional products for years. We know firsthand the wonderful benefits they provide and the critical role they can play in anyone's health, performance and quality of life.  We believe in Dr. Nagasawa's dream to help people in every country in the world and are committed to his vision and the mission of MAX International."

Company founder Steven K. Scott stated, "Dr. Nagasawa's research and results culminate decades of science and research and due to our products' results MAX has grown internationally over six years. The doctors and scientists on our medical board and the twenty published independent peer reviewed studies on RiboCeine  speak to that credibility.  We believe that Chuck and Gena's active involvement with us and the resulting public relations and advertising campaigns that will feature them, will create tremendous awareness and demand for our health and sports nutritional products."

MAX International was founded in 2007 and currently conducts operations in the United States, Canada, Australia, New Zealand, Columbia, El Salvador, Singapore, and the Philippines through a direct sales force, made up of more than 100,000 home-based distributors. 

Website: www.max.com/chuck
Facebook: www.facebook.com/maxintl  
Twitter: www.twitter.com/maxintl

SOURCE MAX International, L.L.C.