Cetaphil® Celebrates 70 Years of Healthy, Beautiful Skin
Heritage Brand Honors Milestone Year with Nationwide Flash-Sale and Video Storytelling
FORT WORTH, Texas, Sept. 15, 2017 /PRNewswire/ -- On September 19, Galderma Laboratories, L.P. will proudly celebrate the 70th anniversary of Cetaphil, the beloved skincare brand globally recognized for its gentle and efficacious formulas that meet the sensitive skincare needs of the entire family. The milestone will be marked through a series of initiatives that capture the essence of the brand and say thank you to the loyal consumers, healthcare professionals, customers and employees who have made the brand so successful. In addition to a video content release, the anniversary kicks off with a 70-hour flash sale across retail partners nationwide running from September 17, 2017 at 12:00am EST through September 19, 2017 at 10pm EST. Consumers can download a $7 coupon directly from coupons.com that will be valid on two or more Cetaphil products within the promotion timeframe.
"We are incredibly humbled and proud to be celebrating 70 years of skincare solutions for the entire family," said Miles Harrison, President and General Manager at Galderma North America. "Throughout the years, Cetaphil has made an effort to work hand-in-hand with medical experts to develop new, scientifically-tested solutions for our customers with varying skin types and concerns. We look forward to continuing to innovate as both a thought leader and trusted brand in the skincare industry for decades to come."
What started 70 years ago with the iconic Cetaphil Cleansing Lotion – known today as the brand's best-selling Gentle Skin Cleanser – has grown to feature a robust collection of nearly 40 award-winning cleansers and moisturizers that address a multitude of skincare concerns, from dryness to acne-prone and eczema-prone skin. Beloved and trusted by consumers and professionals alike, Cetaphil is recommended by more dermatologists than any other brand of cleansers and moisturizers. As part of their ongoing commitment to skin health, in 2017 the brand introduced seven new facial skincare products to their growing portfolio. The new offerings address key skin concerns including hydration, effective makeup removal, and skin prone to redness.
Throughout its history as a visionary brand, Cetaphil has achieved many "firsts" to cater to the skincare needs of women and their families, and continues to strive to support women through their firsts, big or small, in the way they know best — through clean, hydrated, and smooth skin. In honor of that, today the brand launched "Cetaphil Inspirational Firsts", a storytelling video that highlights their daily impact on consumers' everyday lives.
Cetaphil® – Healthy Skin that is Beautiphil
Seventy years ago, a leading pharmacist created the first Cetaphil product – a gentle, yet effective formula that cleans without stripping and moisturizes without clogging the skin. Today, Cetaphil is the brand recommended by more dermatologists than any other brand of cleansers and moisturizers and is recognized around the world. With leading global skincare experts, we continue to develop innovative skincare technologies for products with gentle yet effective formulas that help restore, protect and maintain your skin's health every day.
For more information, please visit www.cetaphil.com.
About Galderma
Galderma, Nestlé Skin Health's medical solutions business, was created in 1981 and is now present in over 100 countries with an extensive product portfolio to treat a range of dermatological conditions. The company partners with health care practitioners around the world to meet the skin health needs of people throughout their lifetime. Galderma is a leader in research and development of scientifically-defined and medically-proven solutions for the skin, hair and nails.
Strategic brands in the U.S. include Epiduo® Gel, Epiduo® Forte Gel, Oracea® Capsules, Clobex® Spray, Mirvaso® Gel, MetroGel® Gel, Soolantra® Cream, Vectical® Cream, Tri-Luma® Cream, Cetaphil®, Differin® Gel OTC, Restylane®, Restylane® Silk, Restylane® Lyft, Restylane® Refyne, Restylane® Defyne, Dysport® and Sculptra® Aesthetic.
For more information, please visit www.galdermausa.com and www.galderma.com.
All trademarks are the property of their respective owners.
SOURCE Cetaphil
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