Celebrity Photographer Johnny Nunez Partners With New Era to Launch His Limited Edition 59FIFTY Cap

NEW YORK, Nov. 22, 2010 /PRNewswire/ -- New Era Cap Co., Inc., the international headwear and apparel brand, is proud to announce its latest collaboration with photographer for the stars, Johnny Nunez. The extremely limited edition cap celebrates the influential work of the EYE CAN Foundation, a non-profit organization that works to improve the lives and opportunities of foster care youth and the visually impaired in order to see a better future.

World renowned celebrity photographer, Johnny Nunez, has serious bragging rights – and he's earned them.  With a clientele including some of hip hop's most respected artists and industry elite, Johnny is often the only photographer allowed into private parties and has staked his claim among the most exclusive events.

"I feel this event is historic and that we are doing something that has never been done before. I am creating fashion by incorporating Braille for the visually impaired and blind. I am honored to have this opportunity."- Johnny Nunez.

This signature 59FIFTY cap reflects his hip hop roots and illustrates his inspiration of teaching visually impaired kids how to overcome their handicap and embrace photography. The New Era x Johnny Nunez cap has a unique characteristic in that it is inscribed in Braille on the brim which quotes "history repeats itself, opportunity does not, be ready."

New Era will support the collaboration with Johnny Nunez at a VIP event at the New Era NYC Flagship Store on December 1, 2010. The retail price for the cap is $60.00 and will be available at the NYC Flagship Store only while supplies last.

A portion of the sale of each cap will go to benefit the EYE CAN Foundation. Programs supported by New Era x Johnny Nunez signature cap include VISION services for the blind and visually impaired.

With only 78 available, this cap is extremely limited.

About The Johnny Nunez EYE CAN Foundation

The Johnny Nunez EYE CAN Foundation is dedicated to improving the lives and opportunities of foster care youth and the visually impaired in order to see a better future.  For more information please visit www.imageofchange.org

About New Era Cap Co., Inc.

New Era products have been a canvas for consumers to showcase their individuality and personal style for over 90 years. With billions of headwear styles, its best known for being the official on-field cap of Major League Baseball as well as creating the iconic 59FIFTY fitted cap. New Era continues to be a lifestyle brand of choice not only with its headwear collections, but also accessories and apparel lines for men, women and youth. The Company is headquartered in Buffalo, N.Y., operates facilities in Canada, Europe, Japan and Hong Kong, and is a Participating Company (PC) of the Fair Labor Association. For more information on the brand, visit www.neweracap.com. 

SOURCE New Era Cap Co., Inc.

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED