BLU Announces the Latest Addition to the R1 Series, With the New BLU R1 PLUS. The New R1 PLUS Is the Follow Up To R1 HD - The #1 Best-Selling Unlocked Device in the U.S., With Several Key Improvements

As an added bonus, BLU Products is offering a limited time promotion for first buyers of the new R1 PLUS with an immediate $50 off, valid for 24 hours, available on Amazon.com and Bestbuy.com, starting Saturday April 29^th.

"Based on the huge success of the R1 HD, we wanted to be able to launch a new device with even more value to consumers, amplifying their end-user experience while still maintaining an accessible price point," said Samuel Ohev-Zion, CEO of BLU Products. "We have made many improvements based on customer feedbacks on Amazon, and we would like to bring the R1 PLUS front and center, as the best value smartphone today."

As the name suggests, the R1 "PLUS", offers everything you wanted, PLUS so much more! Based on the customer's feedback of the best-selling R1 HD on Amazon.com, the R1 PLUS delivers key improvements in display, camera, battery, memory, design and connectivity. 

Display PLUS

A bigger and better display, the R1 Plus has a stunning 5.5-inch HD Curved Glass display with On-Cell Touch Panel which will provide vivid graphics and life-like colors from your smartphone. Gorilla Glass 3 will give your smartphone an extra layer of protection against scratches, cracks, and breakage.

Camera PLUS

Featuring a new and improved 13-megapixel sensor as the main camera along with 5-megapixel front selfie camera with LED Flash, the R1 PLUS offers the fully optimized camera experience. With built in f2.2 aperture and 5P Lens all the images are life like on the vivid display. In addition, the Selfie Camera includes wide-angle feature with a build in front-facing LED Flash, perfect for capturing night time or low-light selfie experiences.

Battery Life & Charger PLUS

The R1 PLUS provides you with hours of enjoyment with its new monster 4,000 mAh battery. The massive 4000 mAh battery is 60% larger than the R1 HD with power that lasts for more than one day's use on a single charge. With up to 30 days of stand by time, the PLUS will make sure you never run out of battery throughout a day. Included in the box, you will find fast charging capability with the 5V/2A charger included.

Processor PLUS

Powered by a new and improved 64-Bit MediaTek 6737 1.3GHz quad-core processor and Mali-T720 GPU. With a 30% faster GPU, this will not only ensure great performance, but will enhance battery efficiency.

Memory PLUS

We are introducing an upgrade of internal memory from 16GB to double the storage at 32GB, and upgrading the RAM from 2GB to a whopping 3GB RAM which will make a huge difference in performance for heavy multitask users and gaming. Expandable Micro SD card slot of up to 64GB is also available.

Design PLUS

Expanding on the design principal of the R1 HD, BLU pushed the limits on all the material and engineering aspects to bring you the most advanced and attractive R1 PLUS! The BLU R1 PLUS enhanced the aesthetic value over the R1 HD with focus on the metal housing that grace the battery cover; powder coated with state of the art paint particle that ensure great hand held feel as well as impeccable finish and finished off with a premium polished chamfered décor stripe. The use a gorgeous curved glass touch panel emphasize the use of the highest-grade material possible; paired with on cell display for an onyx like pitch black front display second to none.

Connectivity PLUS

T-Mobile users will have Band 12 enabled out of the box with VoLTE and HD Voice support for additional coverage across the US and better quality call performance. R1 PLUS users will have full LTE support across GSM networks nationwide including T-Mobile, AT&T, Metro PCS, Straight Talk, Simple Mobile, and the rest of those MVNOs out there.   

Additional Features

In addition to all the improvements, the R1 PLUS also adds a Gyroscope sensor, for all the Pokémon Go enthusiasts as well as support for many VR headsets. R1 PLUS will be shipping with Android 6.0 Marshmallow out of the box, with a planned upgrade to 7.0, and includes DUAL-SIM support.

Availability

The R1 PLUS, is available on both Amazon.com and BestBuy.com in Gun Metal Grey, at $159.99 unlocked. Customers can take advantage of a $50 Instant Rebate during an initial 24-hour promotion starting on April 29^th, and pay just $109.99.

Customers who wish to purchase the BLU R1 PLUS can visit the following links:

Amazon
https://www.amazon.com/gp/product/B01LYB4KG5

Best Buy
http://www.bestbuy.com/site/olspage.jsp?skuId=5823017&type=product

Learn more about the R1 PLUS: http://bluproducts.com/devices/r1-plus/

R1 PLUS

• Network: (GSM/GPRS/EDGE) 850/900/1800/1900 MHz, (4G HSPA+ 42Mbps) 850/1700/1900/2100 MHz, (4G LTE Up to 150Mbps) 2/4/7/12/17.
• Display: 5.5-inch HD 720 x 1280, 267 ppi
• Processor: MediaTek 6737, 1.3 GHz Quad-Core with Mali-T720 graphics GPU
• OS: Android Marshmallow 6.0
• Camera: 
  Rear – 13.0 megapixel, with LED Flash, 5P Lens (1.12mm pixel size, 1/3 inch sensor, 2.2mm aperture) 
  HD 1080p@30fps video recording 
  Front – 5.0 megapixel, with LED Flash, 84° Wide Angle
• Connectivity: Wi-Fi b/g/n, GPS, Bluetooth v4.0, Hotspot, FM Radio, Volte and HD Voice support (T-Mobile users only)
• Memory: 3GB RAM, 32GB Internal Memory
• Dimensions: 153 x 76.6 x 10.5 mm
• Battery: Non-Removable Li-Polymer 4000 mAh
• Available Colors: Gun Metal Grey

Learn More: www.bluproducts.com

BLU Products Contact:
Carmen Gonzalez, Marketing Director
[email protected]

SOURCE BLU Products

Related Links

http://www.bluproducts.com