CHARLOTTE, N.C., Nov. 12, 2013 /PRNewswire/ -- AT&T* today welcomed industry veteran Cristy Swink to manage mobility and consumer markets in the Mid-Atlantic states of North Carolina, Virginia and West Virginia. Swink will oversee the sales and operations of more than 1,000 employees, more than 170 retail and dealer locations across the three states, as well as national retail sales. She also will help guide wireless network deployment strategy.
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"Cristy brings tremendous talent to the table, with experience in nearly every aspect of the business, from network operations to retail management," said Kent Mathy, regional president of AT&T's Southeast Mobility Market. "Cristy's expertise and successful track record make her a natural choice to lead our operations in the Mid-Atlantic."
Before being named vice president and general manager for the Mid-Atlantic market, Swink was AT&T's assistant vice president of Sales Operations for the Southeast Region, where she was responsible for new initiative launches, compensation, training and communications.
Swink officially began her wireless career in 1994, though her first experience in the industry came at 15 years old when she worked as a summer intern at BellSouth Mobility. That early experience sparked a passion for the wireless industry that brought her back into the business after graduating from college. She's since held numerous roles at the market, region and headquarters levels.
Swink holds a Bachelor of Arts degree in political science from Furman University and an Master of Business Administration from Mercer University's Stetson School of Business and Economics.
"I'm excited to get to know our customers in the Mid-Atlantic," Swink said. "I look forward to continuing our efforts to deliver a premier customer experience, strengthen our relationships in the community and expand our wireless and wired networks."
Swink will reside in Charlotte, NC with her husband and their two sons.
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
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