Asia-Pacific Markets for Hearing Aids and Audiology Devices 2011
NEW YORK, Sept. 6, 2011 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Asia-Pacific Markets for Hearing Aids and Audiology Devices 2011
http://www.reportlinker.com/p0610529/Asia-Pacific-Markets-for-Hearing-Aids-and-Audiology-Devices-2011.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Surgical_Equipment
In 2010, 15.4% of the Asia-Pacific population suffered from hearing impairment, amounting to nearly 31 million candidates who would benefit from a hearing aid. Growth of the hearing device market in the Asia-Pacific region is largely dependent on the reimbursement policies of each country, the technological innovations that are offered by the manufacturers and the distribution of hearing aids by the retailers to the end users. This report includes a comprehensive analyses of the wholesale and retail hearing aid markets by style, circuit and battery size and the market for cochlear implants.
The countries covered in this report include:
- Japan
- South Korea
- Australia
The number of hearing aid users is expected to increase at a CAGR of 3.8%, leading to 15.6% market penetration by 2017.
Within the Asia-Pacific hearing device market, companies such as Siemens, RION, GN ReSound, Sonova and William Demant lead this market, among many others. This report provides a comprehensive and detailed analysis of market revenues by device type, market forecasts through 2017, unit sales, average selling prices, market drivers and limiters and a detailed competitive analysis, including manufacturer market shares and product portfolios.
The executive summary of this report is also available for purchase.
TABLE OF CONTENTS
TABLE OF CONTENTS ... I
LIST OF FIGURES .........VI
LIST OF CHARTS IX
EXECUTIVE SUMMARY ......... 1
1.1 ASIA-PACIFIC MARKETS FOR HEARING AIDS AND AUDIOLOGY DEVICES ......... 1
1.2 PENETRATION RATES BY COUNTRY ....... 2
1.3 GROWTH TRENDS BY COUNTRY ... 3
1.4 ASIA-PACIFIC WHOLESALE HEARING AID MARKET .. 4
1.5 ASIA-PACIFIC RETAIL HEARING AID MARKET 5
1.6 HEARING AIDS BY STYLE ... 6
1.7 HEARING AIDS BY BATTERY SIZE 7
1.8 HEARING AIDS BY CIRCUIT TYPE . 8
1.9 ASIA-PACIFIC COCHLEAR IMPLANT DEVICE MARKET ......... 9
1.10 WHOLESALE HEARING AID COMPETITIVE ANALYSIS ...... 10
1.11 RETAIL HEARING AID COMPETITIVE ANALYSIS .... 11
RESEARCH METHODOLOGY ....... 12
2.1 RESEARCH SCOPE ... 12
2.2 IDATA'S 9-STEP METHODOLOGY ......... 12
Step 1: Project Initiation & Team Selection ... 13
Step 2: Prepare Data Systems and Perform Secondary Research 14
Step 3: Preparation for Interviews & Questionnaire Design ....... 15
Step 4: Performing Primary Research .. 16
Step 5: Research Analysis: Establishing Baseline Estimates ....... 18
Step 6: Market Forecast and Analysis .. 18
Step 7: Identify Strategic Opportunities ......... 20
Step 8: Final Review and Market Release ...... 21
Step 9: Customer Feedback and Market Monitoring 22
ASIA-PACIFIC MARKETS FOR HEARING AIDS AND AUDIOLOGY
DEVICES ..... 23
3.1 INTRODUCTION ....... 23
3.1.1 Types of Hearing Loss 23
3.1.2 Standard Hearing Aids ......... 24
3.1.2.1 Hearing Aid Styles .......24
3.1.2.2 Hearing Aid by Circuit Type ..26
3.1.2.3 Hearing Aid by Battery Size ..29
3.1.3 Cochlear Implants ....... 29
3.2 CURRENCY EXCHANGE RATES ... 31
3.3 POPULATION STATISTICS .. 32
3.4 MARKET OVERVIEW ......... 33
3.5 MARKET BY SEGMENT ...... 35
3.6 HEARING AID MARKET ..... 38
3.6.1 Wholesale Hearing Aid Market ...... 38
3.6.2 Retail Hearing Aid Market .... 41
3.7 PENETRATION RATES BY COUNTRY ..... 44
3.8 COCHLEAR IMPLANT MARKET ... 47
3.9 MARKET DRIVERS AND LIMITERS ........ 50
3.9.1 Market Drivers .. 50
3.9.2 Market Limiters . 51
3.10 COMPETITIVE ANALYSIS 53
3.10.1 Wholesale Hearing Aid Market .... 53
3.10.2 Retail Hearing Aid Market .. 58
3.10.3 Cochlear Implant Market .... 62
3.10.4 Consolidated Hearing Device Market .... 65
3.11 MERGERS AND ACQUISITIONS .. 69
COUNTRY PROFILES .. 70
4.1 INTRODUCTION ....... 70
4.1.1 Population ......... 70
4.1.2 GDP per Capita 71
4.1.3 Hearing Aid Penetration Rate ........ 71
4.1.4 Price Index ........ 72
4.2 AUSTRALIA ... 73
4.3 JAPAN .. 74
4.4 SOUTH KOREA ........ 75
AUSTRALIAN HEARING DEVICE MARKET . 76
5.1 INTRODUCTION ....... 76
5.1.1 Reimbursement Policies ........ 76
5.1.2 Industry Structure ....... 76
5.2 HEARING AID COUNTRY STATISTICS ... 77
5.3 MARKET ANALYSIS AND FORECAST .... 79
5.3.1 Wholesale Hearing Aid Market ...... 79
5.3.2 Retail Hearing Aid Market .... 83
5.4 UNIT ANALYSIS ...... 87
5.4.1 Units Sold by Style ...... 87
5.4.2 Units Sold by Battery Size ..... 90
5.4.3 Units Sold by Circuit Type .... 93
5.5 MARKET DRIVERS AND LIMITERS ........ 97
5.5.1 Market Drivers .. 97
5.5.2 Market Limiters . 97
5.6 COMPETITIVE ANALYSIS .. 99
5.6.1 Wholesale Hearing Aid Market ...... 99
5.6.2 Retail Hearing Aid Market .. 103
5.7 COCHLEAR IMPLANT MARKET . 106
5.8 MARKET DRIVERS AND LIMITERS ...... 110
5.8.1 Market Drivers 110
5.8.2 Market Limiters ......... 111
5.9 COMPETITIVE ANALYSIS 113
JAPANESE HEARING DEVICE MARKET ..... 116
6.1 INTRODUCTION ..... 116
6.1.1 Reimbursement Policies ...... 116
6.1.2 Industry Structure ..... 116
6.2 HEARING AID COUNTRY STATISTICS . 118
6.3 MARKET ANALYSIS AND FORECAST .. 120
6.3.1 Wholesale Hearing Aid Market .... 120
6.3.2 Retail Hearing Aid Market .. 124
6.4 UNIT ANALYSIS .... 128
6.4.1 Units Sold by Style .... 128
6.4.2 Units Sold by Battery Size ... 131
6.4.3 Units Sold by Circuit Type .. 134
6.5 MARKET DRIVERS AND LIMITERS ...... 138
6.5.1 Market Drivers 138
6.5.2 Market Limiters ......... 138
6.6 COMPETITIVE ANALYSIS 140
6.6.1 Wholesale Hearing Aid Market .... 140
6.6.2 Retail Hearing Aid Market .. 144
6.7 COCHLEAR IMPLANT MARKET . 147
6.8 MARKET DRIVERS AND LIMITERS ...... 151
6.8.1 Market Drivers 151
6.8.2 Market Limiters ......... 152
6.9 COMPETITIVE ANALYSIS 153
SOUTH KOREAN HEARING DEVICE MARKET ... 157
7.1 INTRODUCTION ..... 157
7.1.1 Reimbursement Policies ...... 157
7.1.2 Industry Structure ..... 157
7.2 HEARING AID COUNTRY STATISTICS . 158
7.3 MARKET ANALYSIS AND FORECAST .. 160
7.3.1 Wholesale Hearing Aid Market .... 160
7.3.2 Retail Hearing Aid Market .. 164
7.4 UNIT ANALYSIS .... 168
7.4.1 Units Sold by Style .... 168
7.4.2 Units Sold by Battery Size ... 171
7.4.3 Units Sold by Circuit Type .. 174
7.5 MARKET DRIVERS AND LIMITERS ...... 178
7.5.1 Market Drivers 178
7.5.2 Market Limiters ......... 178
7.6 COMPETITIVE ANALYSIS 179
7.6.1 Wholesale Hearing Aid Market .... 179
7.6.2 Retail Hearing Aid Market .. 183
7.7 COCHLEAR IMPLANT MARKET . 186
7.8 MARKET DRIVERS AND LIMITERS ...... 190
7.8.1 Market Drivers 190
7.8.2 Market Limiters ......... 191
7.9 COMPETITIVE ANALYSIS 192
ABBREVIATIONS ........ 195
LIST OF FIGURES
EXECUTIVE SUMMARY .... 1
RESEARCH METHODOLOGY .... 12
ASIA-PACIFIC MARKETS FOR HEARING AIDS AND AUDIOLOGY
DEVICES .. 23
Figure 3-1: Exchange Rate Between Selected Asia-Pacific Currencies and US$,
2010 31
Figure 3-2: Hearing Aid Statistics, Asia-Pacific, 2007 – 2017 ......... 32
Figure 3-3: Total Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$M) 33
Figure 3-4: Total Hearing Aid Market by Segment, Asia-Pacific, 2007 – 2017
(US$M) ..... 36
Figure 3-5: Wholesale Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$) ..... 39
Figure 3-6: Retail Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$) .. 42
Figure 3-7: Penetration Rates by Country, Hearing Aid Market, Asia-Pacific,
2007 – 2017 ......... 45
Figure 3-8: Cochlear Implant Market, Asia-Pacific, 2007 – 2017 (US$) ..... 48
Figure 3-9: Drivers and Limiters, Hearing Aid Device Market, Asia-Pacific,
2010 52
Figure 3-10: Leading Competitors, Wholesale Hearing Aid Market, Asia-Pacific,
2010 56
Figure 3-11: Leading Competitors, Retail Hearing Aid Market, Asia-Pacific,
2010 60
Figure 3-12: Leading Competitors, Cochlear Implant Market, Asia-Pacific,
2010 63
Figure 3-13: Leading Competitors, Consolidated Hearing Device Market,
Asia-Pacific, 2010 ......... 67
COUNTRY PROFILES ...... 70
Figure 4-1: Population, Asia-Pacific, 2010 ........ 70
Figure 4-2: GDP per Capita, Asia-Pacific, 2010 71
Figure 4-3: Hearing Aid Penetration Rate, Asia-Pacific, 2010 ......... 71
Figure 4-4: Retail Price Indices for Hearing Aids, Asia-Pacific, 2010 ........ 72
AUSTRALIAN HEARING DEVICE MARKET 76
Figure 5-1: Hearing Aid Statistics, Australia, 2007 – 2017 .... 77
Figure 5-2: Wholesale Hearing Aid Market, Australia, 2007 – 2017 (US$) 80
Figure 5-3: Wholesale Hearing Aid Market, Australia, 2007 – 2017 (AU$) 81
Figure 5-4: Retail Hearing Aid Market, Australia, 2007 – 2017 (US$) ....... 84
Figure 5-5: Retail Hearing Aid Market, Australia, 2007 – 2017 (AU$) ...... 85
Figure 5-6: Units Sold by Style, Australia, 2007 – 2017 ........ 88
Figure 5-7: Units Sold by Battery Size, Australia, 2007 – 2017 ....... 91
Figure 5-8: Units Sold by Circuit Type, Australia, 2007 – 2017 ....... 95
Figure 5-9: Drivers and Limiters, Hearing Aid Market, Australia, 2010 ..... 99
Figure 5-10: Leading Competitors, Wholesale Hearing Aid Market, Australia,
2010 ........ 101
Figure 5-11: Leading Competitors, Retail Hearing Aid Market, Australia, 2010. 104
Figure 5-12: Cochlear Implant Market, Australia, 2007 – 2017 (US$) ...... 107
Figure 5-13: Cochlear Implant Market, Australia, 2007 – 2017 (AU$) ..... 108
Figure 5-14: Drivers and Limiters, Cochlear Implant Market, Australia, 2010 ... 112
Figure 5-15: Leading Competitors, Cochlear Implant Market, Australia, 2010 ... 114
JAPANESE HEARING DEVICE MARKET .... 116
Figure 6-1: Hearing Aid Statistics, Japan, 2007 – 2017 ....... 118
Figure 6-2: Wholesale Hearing Aid Market, Japan, 2007 – 2017 (US$) .... 121
Figure 6-3: Wholesale Hearing Aid Market, Japan, 2007 – 2017 (JP¥) ..... 122
Figure 6-4: Retail Hearing Aid Market, Japan, 2007 – 2017 (US$) 125
Figure 6-5: Retail Hearing Aid Market, Japan, 2007 – 2017 (JP¥) . 126
Figure 6-6: Units Sold by Style, Japan, 2007 – 2017 . 129
Figure 6-7: Units Sold by Battery Size, Japan, 2007 – 2017 132
Figure 6-8: Units Sold by Circuit Type, Japan, 2007 – 2017 136
Figure 6-9: Drivers and Limiters, Hearing Device Market, Japan, 2010 ... 140
Figure 6-10: Leading Competitors, Wholesale Hearing Aid Market, Japan,
2010 ........ 142
Figure 6-11: Leading Competitors, Retail Hearing Aid Market, Japan, 2010 ...... 145
Figure 6-12: Cochlear Implant Market, Japan, 2007 – 2017 (US$) . 148
Figure 6-13: Cochlear Implant Market, Japan, 2007 – 2017 (JP¥) .. 149
Figure 6-14: Drivers and Limiters, Cochlear Implant Market, Japan, 2010 ......... 153
Figure 6-15: Leading Competitors, Cochlear Implant Market, Japan, 2010 ........ 155
SOUTH KOREAN HEARING DEVICE MARKET .... 157
Figure 7-1: Hearing Aid Statistics, South Korea, 2007 – 2017 ....... 158
Figure 7-2: Wholesale Hearing Aid Market, South Korea, 2007 – 2017 (US$) ... 161
Figure 7-3: Wholesale Hearing Aid Market, South Korea, 2007 – 2017 (KR?).. 162
Figure 7-4: Retail Hearing Aid Market, South Korea, 2007 – 2017 (US$) 165
Figure 7-5: Retail Hearing Aid Market, South Korea, 2007 – 2017 (KR?) ........ 166
Figure 7-6: Units Sold by Style, South Korea, 2007 – 2017 . 169
Figure 7-7: Units Sold by Battery Size, South Korea, 2007 – 2017 172
Figure 7-8: Units Sold by Circuit Type, South Korea, 2007 – 2017 176
Figure 7-9: Drivers and Limiters, Hearing Aid Market, South Korea, 2010 ........ 179
Figure 7-10: Leading Competitors, Wholesale Hearing Aid Market, South Korea,
2010 ........ 181
Figure 7-11: Leading Competitors, Retail Hearing Aid Market, South Korea,
2010 ........ 184
Figure 7-12: Cochlear Implant Market, South Korea, 2007 – 2017 (US$) . 187
Figure 7-13: Cochlear Implant Market, South Korea, 2007 – 2017 (KR?) ......... 188
Figure 7-14: Drivers and Limiters, Cochlear Implant Market, South Korea,
2010 ........ 192
Figure 7-15: Leading Competitors, Cochlear Implant Market, South Korea,
2010 ........ 193
ABBREVIATIONS 195
LIST OF CHARTS
EXECUTIVE SUMMARY .... 1
Chart 1-1: Hearing Impaired Population, Asia-Pacific, 2007 – 2017 .. 1
Chart 1-2: Hearing Aid Penetration Rates by Country, Asia-Pacific, 2010 ... 2
Chart 1-3: Growth Trends, Retail Hearing Aid Market, Asia-Pacific, 2007 – 2017 . 3
Chart 1-4: Wholesale Hearing Aid Market, Asia-Pacific, 2007 – 2017 ......... 4
Chart 1-5: Retail Hearing Aid Market, Asia-Pacific, 2007 – 2017 ..... 5
Chart 1-6: Hearing Aids Sold by Style, Asia-Pacific, 2007 – 2017 ..... 6
Chart 1-7: Hearing Aids Sold by Battery Size, Asia-Pacific, 2007 – 2017 .... 7
Chart 1-8: Hearing Aids Sold by Circuit Type, Asia-Pacific, 2007 – 2017 ... 8
Chart 1-9: Cochlear Implant Market, Asia-Pacific, 2007 – 2017 (US$M) ..... 9
Chart 1-10: Leading Competitors, Wholesale Hearing Aid Market, Asia-Pacific,
2010 10
Chart 1-11: Leading Competitors, Retail Hearing Aid Market, Asia-Pacific, 2010 11
RESEARCH METHODOLOGY .... 12
ASIA-PACIFIC MARKETS FOR HEARING AIDS AND AUDIOLOGY
DEVICES .. 23
Chart 3-1: Total Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$M) . 34
Chart 3-2: Total Hearing Aid Market by Segment, Asia-Pacific, 2007 – 2017
(US$M) ..... 37
Chart 3-3: Wholesale Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$M).... 40
Chart 3-4: Retail Hearing Aid Market, Asia-Pacific, 2007 – 2017 (US$M) 43
Chart 3-5: Penetration Rates by Country, Hearing Aid Market, Asia-Pacific,
2010 46
Chart 3-6: Cochlear Implant Market, Asia-Pacific, 2007 – 2017 (US$M) ... 49
Chart 3-7: Leading Competitors, Wholesale Hearing Aid Market, Asia-Pacific,
2010 57
Chart 3-8: Leading Competitors, Retail Hearing Aid Market, Asia-Pacific, 2010 . 61
Chart 3-9: Leading Competitors, Cochlear Implant Market, Asia-Pacific, 2010.... 64
Chart 3-10: Leading Competitors, Consolidated Hearing Device Market,
Asia-Pacific, 2010 ......... 68
COUNTRY PROFILES ...... 70
Chart 4-1: Country Statistics, Australia, 2010 ... 73
Chart 4-1: Country Statistics, Japan, 2010 ........ 74
Chart 1-2: Country Statistics, South Korea, 2010 ........ 75
AUSTRALIAN HEARING DEVICE MARKET 76
Chart 5-1: Hearing Aid Penetration Rate, Australia, 2007 – 2017 .... 78
Chart 5-2: Wholesale Hearing Aid Market, Australia, 2007 – 2017 (US$M) ........ 82
Chart 5-3: Retail Hearing Aid Market, Australia, 2007 – 2017 (US$M) ..... 86
Chart 5-4: Unit Share by Style, Australia, 2007 – 2017 ......... 89
Chart 5-5: Unit Share by Battery Size, Australia, 2007 – 2017 ........ 92
Chart 5-6: Unit Share by Circuit Type, Australia, 2007 – 2017 ........ 96
Chart 5-7: Leading Competitors, Wholesale Hearing Aid Market, Australia,
2010 ........ 102
Chart 5-8: Leading Competitors, Retail Hearing Aid Market, Australia, 2010 .... 105
Chart 5-9: Cochlear Implant Market, Australia, 2007 – 2017 (US$M) ...... 109
Chart 5-10: Leading Competitors, Cochlear Implant Market, Australia, 2010..... 115
JAPANESE HEARING DEVICE MARKET .... 116
Chart 6-1: Hearing Aid Penetration Rate, Japan, 2007 – 2017 ........ 119
Chart 6-2: Wholesale Hearing Aid Market, Japan, 2007 – 2017 (US$M) .. 123
Chart 6-3: Retail Hearing Aid Market, Japan, 2007 – 2017 (US$M) ......... 127
Chart 6-4: Unit Share by Style, Japan, 2007 – 2017 .. 130
Chart 6-5: Unit Share by Battery Size, Japan, 2007 – 2017 .. 133
Chart 6-6: Unit Share by Circuit Type, Japan, 2007 – 2017 . 137
Chart 6-7: Leading Competitors, Wholesale Hearing Aid Market, Japan, 2010... 143
Chart 6-8: Leading Competitors, Retail Hearing Aid Market, Japan, 2010 ......... 146
Chart 6-9: Cochlear Implant Market, Japan, 2007 – 2017 (US$M) . 150
Chart 6-10: Leading Competitors, Cochlear Implant Market, Japan, 2010 156
SOUTH KOREAN HEARING DEVICE MARKET .... 157
Chart 7-1: Hearing Aid Penetration Rate, South Korea, 2007 – 2017 ....... 159
Chart 7-2: Wholesale Hearing Aid Market, South Korea, 2007 – 2017 (US$M).. 163
Chart 7-3: Retail Hearing Aid Market, South Korea, 2007 – 2017 (US$M) ........ 167
Chart 7-4: Unit Share by Style, South Korea, 2007 – 2017 .. 170
Chart 7-5: Unit Share by Battery Size, South Korea, 2007 – 2017 . 173
Chart 7-6: Unit Share by Circuit Type, South Korea, 2007 – 2017 . 177
Chart 7-7: Leading Competitors, Wholesale Hearing Aid Market, South Korea,
2010 ........ 182
Chart 7-8: Leading Competitors, Retail Hearing Aid Market, South Korea,
2010 ........ 185
Chart 7-9: Cochlear Implant Market, South Korea, 2007 – 2017 (US$M) . 189
Chart 7-10: Leading Competitors, Cochlear Implant Market, South Korea,
2010 ........ 194
ABBREVIATIONS 195
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