Artificial Life Launches Red Bull Racing iPhone Game

USA - English

• USA - English

LOS ANGELES and HONG KONG, Jan. 13 /PRNewswire-Asia/ -- Artificial Life, Inc., (OTC BB: ALIF), ( http://www.artificial-life.com ), today announced the launch of Red Bull Racing Challenge, the official game for the prominent Formula One team Red Bull Racing on the iPhone and iPod touch platform, retailing at USD 2.99.

(Photo: http://www.newscom.com/cgi-bin/prnh/20100113/HKW003 )

To celebrate their recent successful seasons, the Red Bull Racing team, collaborating with Artificial Life, is dedicating this exciting racing game to fans and supporters worldwide in order to quench their thirst for Red Bull Formula One racing during the offseason.

In the game, players steer the speedy RB5 through the 2009 season's calendar. Racing down realistic 3D courses across the globe, players will experience the thrill of the world's top racing tournament. The game allows players to compete for the championship and share their records on the Online Leaderboards or race against the clock and record their best lap times. In between races, players can visit the Red Bull Energy Station to test their Red Bull Racing knowledge in a Trivia Quiz or enjoy official behind-the-scenes videos and photos that capture exciting moments from the season.

    Game features:
    -- 6 challenging tracks in China, England, Spain and more
    -- Practice sessions and qualification runs to provide a full season
       experience
    -- Unique in-game pit stop challenge to test player's reaction time
    -- Background music from Twin Atlantic's new album, "Vivarium"
    -- Multiplayer Mode via Bluetooth
    -- Customizable races with various tracks, playing modes, weather, and
       control schemes
    -- Syncing with Facebook and Twitter to share progress with friends

For more details about Red Bull Racing Challenge, please visit: http://www.botme.com . The game is now live on the Apple App Store and is available for purchase at: http://www.itunes.com/app/redbullracingchallenge

"We are very excited about the launch of Red Bull Racing Challenge which adds to our collection of premium automobile and motor sports games. I would like to thank the Red Bull Racing team for being very supportive throughout the development process and marketing of this game. We hope fans will enjoy the game and the exciting promotions allowing them to maintain their racing passion during the offseason!" said Eberhard Schoneburg, CEO of Artificial Life, Inc.

(iPod is a trademark of Apple Inc., registered in the US and other countries. iPhone is a trademark of Apple Inc. App Store is a service mark of Apple Inc. Facebook(R) is a registered trademark of Facebook Inc.)

About Artificial Life, Inc.

Artificial Life, Inc. (OTC BB: ALIF) is a public U.S. corporation headquartered in Los Angeles, with its production center in Hong Kong and additional offices in Berlin (EMEA headquarter) and Tokyo. As a leading, full-service provider of mobile broadband 3G technology, mobile participation TV, mobile gaming, and content and business applications, Artificial Life provides 2D and 3D multi- and single- player rich-media applications for 3G, 3.5G and 4G network-enabled mobile phones. Recognized internationally for outstanding content quality and technology, Artificial Life transcends traditional modes of mobile communications and interactive gaming. For more information, please visit http://www.artificial-life.com or the company's m-commerce portal at http://www.botme.com .

Forward-Looking Statements:

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may", "will", "should", "expect", "intend", "plan", "anticipate", "believe", "estimate", "predict", "potential", "continue" or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on February 10, 2009. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.

    Artificial Life IR Contact:

     Celine Hadaya
     Tel:   +852-3102-2800
     Email: [email protected]

    Artificial Life PR Contact:

     Annie Lau
     Tel:   +852-3102-2800
     Email: [email protected]

SOURCE Artificial Life, Inc.