Allurez Launches On-The-Go Shopping This Holiday Season
Allurez, an online jewelry store, gears up for the holidays with the launch of its responsive site that adapts content to fit the smaller screens of your smartphone or tablet.
NEW YORK, Nov. 12, 2014 /PRNewswire/ -- Answer this question...what's the unifying factor among folks riding the subway, diners waiting at a restaurant, or a couple sitting in their living room? They are more than likely, 'checking in', researching, and ultimately purchasing items including apparel, electronics and diamond jewelry on their mobile devices.
Photo - http://photos.prnewswire.com/prnh/20141112/158267
According to Nielsen, 2 out of every 3 Americans now own a smartphone, and 4 out of 5 of those owners use their devices for shopping activities. It's no wonder that the first half of 2014 witnessed mobile commerce growing at a clip of 47% year on year. Increasingly, Allurez also observed a shift in its site traffic. Currently, the site receives a healthy share of consumer traffic from portable devices. This trend is expected to gain further momentum with the recent launch of its mobile compatible site.
Announcing this latest offering, Raphi Mahgerefteh, Allurez CEO said, "Our newly minted responsive site makes the shopping experience more user friendly across devices. Now consumers can research and buy that holiday gift 'on-the-go,' using their portable devices. Rest assured, the latest technology and same high level security encryptions, have gone into extending this capability."
The responsive design technology that Allurez adopted is touted as being more future ready and forward thinking than many mobile optimized sites. This technology that adapts content according to the device screen size and orientation, will be able to support current and future generations of portable devices, requiring no further programming changes.
Allurez's launch of its responsive site comes just in time for the peak shopping season, the perfect opportunity to assist busy holiday shoppers. Offering quick loading content, easy viewing, unlimited comparison shopping, and a smooth check out process, Allurez's adaptive site brings a seamless shopping experience across multiple platforms. With this updated website, consumers have the freedom and choice to purchase that preset engagement ring or jewelry gift from the comfort of their home or on-the-go.
About Allurez.com:
Operating as an innovative and robust retailer and designer of exceptional jewelry from the heart of NYC, Allurez is recognized for providing the largest selection of designer style jewelry for men and women including engagement rings, wedding bands, bracelets, necklaces, pendants, earrings, and watches. Designed using the finest metals and conflict-free diamonds and gemstones, Allurez provides custom made jewelry for customers seeking the finest jewelry available.
For additional information about any of Allurez products including all customized jewelry, please see our website at Allurez.com or call 1.800.554.3509 for details.
SOURCE Allurez.com
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