AllPaws.com Launching To Help People Find Their Perfect Pet

NEW YORK, Aug. 23, 2013 /PRNewswire/ -- DCL Ventures, Inc. is excited to announce the upcoming launch of AllPaws.com, which seeks to become the leading website for people looking to adopt a pet.  AllPaws.com will present a fresh and modern approach to animal adoption that combines the latest in technology, functionality and search.  The website will take online pet listings in a new and exciting direction by offering an online dating style interface complete with advance search tools, direct messaging, match alerts via email, along with a host of other robust features and user friendly tools.  As a result, people will be able to find pets with ease while choosing from a growing list of over 100,000 available animals.  Founded by successful entrepreneur Darrell Lerner, who previously co-founded SNAP Interactive, Inc., AllPaws.com will leverage modern technology as well as social media to reduce the number of pets in rescues and animal shelters and help more homeless pets find good homes.

(Photo: http://photos.prnewswire.com/prnh/20130823/NY67881)

A proven entrepreneur, Lerner has deep roots in the online dating industry and applied a similar model in designing the profile, searching and communication functionality for AllPaws.com in order to create a positive and streamlined user experience.  Darrell co-founded SNAP Interactive in 2005 and spent the last 7 years there prior to founding DCL Ventures, Inc. in early 2013. SNAP Interactive created AYI.com ('Are You Interested?'), a leading dating application on Facebook and one of the largest online dating properties in the world with over 68 million installs. SNAP Interactive is a publicly traded company (ticker: STVI) based in New York City and was recently ranked the 36th Fastest Growing Company in North America on Deloitte's 2012 Technology Fast 500™ list with over 4,400% revenue growth from 2007-2011.

"I am so excited about the chance to combine my passion for startups with my love for animals," said Founder & President Darrell Lerner.  "I have gained so much knowledge related to matching and connecting people from my years in the online dating space and we're essentially re-creating that same exact experience again with AllPaws.com to better connect available pets with new owners.  I firmly believe that my expertise in this area, combined with the limited functionality of the existing market offerings, affords us a unique opportunity to build a transcendent and transformational product, while simultaneously doing a lot of good by helping more homeless pets find their way into good homes."      

AllPaws.com will launch with more than 100,000 available pets listed on the website and expects to add more than 2,000 new pets each day at the outset.  The website will list a wide variety of pet types, ranging from dogs and cats to rabbits and guinea pigs and will even offer a few alpacas and llamas available for adoption.  Interested pet owners can perform targeted searches to find their perfect pet and can contact the listing owner directly through the site to learn more or meet the pet.  AllPaws.com will be free to use and is expected to be available to the general public in fall 2013.  

People interested in getting early access to AllPaws.com can sign up now at http://www.AllPaws.com.

Corporate Contact:

Darrell Lerner
[email protected]

PR Contact:

Jonathan Zaback
(917) 293-5047
[email protected]

SOURCE DCL Ventures, Inc.

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