Acronym Media Names Larry K.H. Jenkins Executive Vice President of Global Sales

NEW YORK, July 7 /PRNewswire/ -- Acronym Media (www.acronym.com), the leader in Keyword-Driven Marketing™, today announced the appointment of Larry K.H. Jenkins, former iCrossing Executive Vice President of Client Services and Strategic Accounts and Managing Director of Europe, as Executive Vice President of Global Sales.

Larry will be responsible for driving Acronym's worldwide business development efforts, including the creation and implementation of new strategic initiatives and Client-focused solutions.

"Larry is a proven leader, and his extensive international expertise and experience in the search and online marketing space make him the ideal choice for growing and better serving our global Client base," said Anton E. Konikoff, Founder and CEO of Acronym Media.

A 25-year industry veteran with a track record of sales, marketing and advertising success, Larry joins Acronym with a considerable search pedigree, having served approximately five years at iCrossing. While there, Larry worked across numerous industry vertical segments, including CPG, Retail, Automotive, Telecom, Technology, Travel and Financial Services.

His digital experience expanded when he was named the Vice President of Marketing and Advertising at Rackspace, a leading provider of business hosting, email and application solutions. Most notably, Larry oversaw Rackspace's Email and Apps Division's marketing, advertising, strategic planning, partnership and lead generation initiatives.

"I'm tremendously excited to join the Acronym team and build upon the Agency's legacy of delivering innovative, customer intelligence-fueled campaigns that exceed Client expectations," said Jenkins. "In today's marketplace, efficient strategies and measurable results are paramount, and we're committed to pioneering keyword-driven solutions that help companies realize growing returns on their marketing investments."

About Larry K.H. Jenkins

Larry K.H. Jenkins is the Executive Vice President of Global Sales at Acronym Media. An award-winning Fortune 500 and advertising agency business professional with 25 years of international brand building experience, Larry is currently responsible for driving Acronym's worldwide business development partnerships, strategies, solutions and activities.

About Acronym Media

Acronym Media is an independent, global search and Keyword-Driven Marketing™ agency, headquartered in New York with operations in the U.S., U.K., Canada and Singapore. Consistently rated as a "Top 10 Search Agency" by Advertising Age, Acronym offers its Clients over 15 years of search marketing experience and a distinct approach to enterprise-wide keyword optimization.

SOURCE Acronym Media

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