888poker and World Series of Poker Announce Sponsorship & Content Pact

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Mar 25, 2015, 06:59 ET

GIBRALTAR and LAS VEGAS, March 25, 2015 /PRNewswire/ --

888poker, a leading online poker provider, and platform to Caesars Interactive Entertainment, Inc. (CIE) online sites in Nevada, New Jersey and the United Kingdom, has signed a broad sponsorship and content pact with the World Series of Poker (WSOP) to become a leading sponsor of the 2015 WSOP in Las Vegas and the 2015 WSOP Europe.

As part of the sponsorship, outside select territories (United States, British Columbia & Quebec, Canada, Mexico, India, Italy and France) only 888poker will have rights to run official online satellite qualifiers and online WSOP themed promotions. Consumers are asked to be wary of any other operators claiming an affiliation with the tournaments, as only 888poker has received approval to directly register players online into official WSOP tournaments. 888poker has already begun awarding a new "Double Up" package to the WSOP, which is worth $14,000 in value, including entry to both the 2015 WSOP Online Bracelet Event (Event #64) and the WSOP Main Event (Event #68).

888poker's multi-steps satellites system will be running 24/7, with buy-ins starting from as little as one cent, thus providing every poker player an affordable opportunity to win a once in a lifetime live poker experience. Additionally, 888poker will qualify players to the 2015 WSOP Europe.

888poker's expanded support of the 2015 WSOP and WSOP Europe will also help power live reporting on WSOP.com - the first time tournament updates, chip counts and related real-time live event data has been managed exclusively by the host event website. 888poker players won't have to leave their online game to get WSOP tournament information, as 888poker will promote a syndicated feed of WSOP chip counts on its related gaming sites.

This wide-ranging agreement will also see 888poker receive brand exposure in the WSOP Main Event television programming on ESPN, including above the felt sponsorship and on-site branding boards on the set where WSOP final tables are hosted. In addition, 888poker has committed to support distribution of the WSOP and WSOP Europe television programs in key European territories.

"As a true partner with the WSOP on the B2B side where we power their real-money gaming in the United States, this was a logical next step for us to carry the power of the WSOP to our players across all other major markets we serve," said Senior Vice President & Head of B2C at 888 Holdings, Itai Pazner. "This broad package gives 888poker players a great opportunity to win their way to WSOP events on our online poker site, plus gives us terrific content and assets to market our brand."

WSOP.com will remain the exclusive U.S. home online for players to satellite into the land-based WSOP events.

"888Poker has been a great partner to CIE for many years now," said WSOP Executive Director Ty Stewart. "But 2015 is the year they will go All-In against the WSOP. We're proud of the comprehensive offering 888poker will have for any player outside the USA who dreams to play in our flagship events. We see 888poker's expanded sponsorship as an important step to qualify players affordably and bring additional prize money to the tournaments."

About the World Series of Poker

The World Series of Poker® is the largest, richest and most prestigious gaming event in the world, having awarded more than $2 billion in prize money and the prestigious gold bracelet, globally recognized as the sport's top prize. Featuring a comprehensive slate of tournaments in every major poker variation, the WSOP is poker's longest-running tournament in the world, dating back to 1970. In 2014, the event attracted 82,360 entrants from 110 different countries to the Rio All-Suite Hotel & Casino in Las Vegas, and awarded more than $227 million in prize money. In addition, the WSOP has formed groundbreaking alliances in broadcasting, digital media and corporate sponsorships, while successfully expanding the brand internationally with the advent of the World Series of Poker Europe in 2007 and the World Series of Poker Asia-Pacific in 2013. For more information on the World Series of Poker, please visit http://www.wsop.com.

Web: http://www.WSOP.com
Facebook: https://www.facebook.com/worldseriesofpoker
Twitter: http://www.twitter.com/wsop or http://www.twitter.com/wsopcom
Instagram: http://www.instagram.com/wsop/
YouTube: http://www.youtube.com/wsop

About 888poker

888poker.com is the fastest growing online poker brand in the industry, hosting thousands of poker enthusiasts the world over at any given time. With over 10 million registered members, 888poker provides the best consumer experience, with at least $300k guaranteed in free buy-in tournaments every month and a welcome bonus. 888poker strives to provide quality entertainment by offering a safe, fun and secure poker environment across all online platforms. For more details go to: http://www.888poker.com.

Web: http://www.888poker.com
Facebook: https://www.facebook.com/888poker
Social: my.888poker.com
Twitter: @888poker
YouTube: 888behindthescenes

SOURCE 888poker