SAN DIEGO, Calif., July 18, 2016 /PRNewswire/ -- 1MORE, a premier consumer electronics audio company, has begun selling two new Bluetooth models and one wired in-ear headphone. The new models include the iBFree Bluetooth In-Ear Headphones, the MK802 Bluetooth Over-Ear Headphones, and the Piston Classic In-Ear Headphones. These new headphones will round out an already successful lineup of six in-ear and over-ear headphones. This is the first foray into the wireless Bluetooth market for 1MORE, who has responded to consumer demand for Bluetooth models that uphold the superb quality and value of their wired line.
The Piston Classic In-Ear Headphone will offer consumers affordable quality, sound, and style. "They're a giant leap from the ear buds that come with your smartphone for a surprisingly low price," says CEO Dave Russell, adding that, "We've sold over 10 million pistons worldwide and now they're updated and look and sound even better. It's about bringing quality sound to everyone."
The two new Bluetooth models come at a time when Bluetooth devices are being accepted into everyday life. 1MORE's new models use CRS Bluetooth 4.1 chips with aptX® coding technology, which provides meticulous sound quality and a stable wireless option for consumers who want more freedom from wires. Millennials and "Cord-Cutters" are pushing the market towards wireless options, and 1MORE has not only recognized this shift but has responded with new products. The new Bluetooth models will feature all of the quality and value 1MORE is known for – only now free of cables. "They're the first Bluetooth headphones I've used where I couldn't tell they were wireless," says VP of Sales Tim Burton, going on to say, "Even the talk quality is far superior without the common echo of other Bluetooth headphones."
The new MK802 Bluetooth Over-Ear Headphones feature rare Beryllium drivers for an exceptionally comprehensive sound with a durable, lightweight, and stylish TR-90 exterior. The MK802s have a "Bass Level" switch on the ear cup for those who want bass highlighted or limited, as well as optional hearing protection to reduce hearing loss and fatigue. In addition the MK802s can be used with the 1MORE app, which allows you to control hearing protection, assign controllable apps, and more. The MK802s feature controls on the ear-cup including a MEMS microphone for crystal clear calls, all compatible with Apple iOS and Android. Combine this with up to 15 hours of playback time and you have the freedom to take your music anywhere. The MK802 will be available in fire-engine red and electric blue and retails for $129.99.
1MORE's iBFree Bluetooth In-Ear Headphones feature extremely lightweight aluminum alloy earpieces with Bluetooth 4.1 aptX coding, oblique angled ergonomic comfort, and titanium dynamic drivers. The iBFree's unique stylish design is also IPX4 rated water-resistant against rain, spills, and sweat. Designed for the active consumer, the iBFrees feature up to 240 hours of standby time and 8 hours of play time, perfect for your run, workout, or other outdoor adventures. The iBFrees also feature in-line controls and a MEMS microphone for crystal clear calls compatible with Apple iOS and Android. The lightweight design, various sized ear tips and sport grips, and adjustable clip ensure a secure fit for rigorous activities. The iBFree will come in vibrant red, space gray, aqua blue, and apple green and retails for only $49.99.
1MORE's Award winning Piston Classic In-Ear headphone strikes an ideal balance of function and form. Comfort is perfected by a 15° angle to match your ear canals. The driver's dual layer diaphragm consists of aerospace grade titanium for fast response and high end clarity, and PET polymer for dynamic mids and deep bass. Dual damping systems take pressure off the driver to minimize distortion, reduce ear fatigue, and enhance spaciousness and low end. Our lightweight piston design fits comfortably in your ears, freeing you to enjoy your music. Beyond comfort, the snug fit increases noise isolation, fullness, and bass. The Piston Classic In-Ear Headphones come in space gray and rose gold and retail for a jaw dropping $19.99.
As with their previous line, all three models were expertly tuned by internationally acclaimed Grammy Award winning sound engineer, Luca Bignardi. 1MORE'S commitment to a naturally balanced sound, without the harsh bass and treble boosting prevalent with other brands, produces a fully satisfying listening experience without the need for unhealthy volume levels. "1MORE truly wants you to hear what your favorite artists intended you to hear," says Director of Brand David Kellogg adding, "The goal of any great technology is to disappear so there's nothing between you and your music."
Corporate Trends
1MORE's approach has broken the unspoken rule in the headphone market - that high-quality headphones have to be expensive and affordable headphones are destined to have bad designs. 1MORE is challenging the status quo by creating superior quality headphones at surprisingly affordable prices through the use of proprietary patented designs and manufacturing.
Products currently available in the 1MORE USA line include:
- Piston Classic In-Ear Headphones ($19.99)
- Single Driver In-Ear Headphone ($29.99)
- iBFree Bluetooth In-Ear Headphones ($49.99)
- Dual Driver In-Ear Headphone ($69.99)
- Crystal Single Driver In-Ear Headphone - Dual Pack ($79.99)
- MK801 Over-Ear Headphones ($79.99)
- Triple Driver In-Ear Headphones ($99.99)
- MK802 Bluetooth Over-Ear Headphones ($129.99)
The products are available for sale on amazon.com and the 1MORE USA website (1MORE.com). Coming soon: 1MORE Dual Driver Capsule In-Ear Headphones.
ABOUT 1MORE USA
1MORE USA, established in August of 2014, was the brainchild of President, Dave Russell, and VP, Tim Burton, who leveraged their knowledge of the consumer technology industry and overseas sourcing experience to partner with 1MORE China. Their combined purpose is to bring 1MORE China's proven successful approach to consumer audio product design and development to the North American market. "Our goal is to occupy a new space in the world's audio market by giving our users quality, affordability, style, and community," says 1MORE China's CEO and Founder, Gary Hsieh. 1MORE China was founded in 2013 by Hsieh, a former Foxconn executive who was instrumental in producing products like the Kindle and iPod. Disillusioned with low-value contract manufacturing, Hsieh wanted to develop a unique brand that would dispel the belief that products made-in-China couldn't be of both excellent quality and value. From this idea 1MORE was born.
Photo - http://photos.prnewswire.com/prnh/20160715/390105
Logo - http://photos.prnewswire.com/prnh/20160715/390104LOGO
SOURCE 1MORE USA
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