CHECK OUT JAY-Z "UNPLUGGED" ON CINGULAR PHONESExclusive Mobile Content Generated from Recent "Jay-Z Hangar Tour" Now Available for Viewing and Listening
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Beginning next week, Cingular will also make the Jay-Z Hangar Tour live performance video and audio available for viewing and listening on MobiTV and MobiRadio, respectively. Cingular has also teamed with Napster to package the audio of the featured live performances as streaming tracks available exclusively viaNapster Mobile.
So how do you get all of this great content? Jay-Z Hangar Tour ringtones and Answer Tones™ are available online at www.cingularsource.com/music or on the handset in the Cingular MEdia Mall. For those customers who have a Cingular Music phone, simply click the Blue Note (music notes) to find exclusive Cingular Sounds Live music video and ringtone content from Jay-Z. Cingular customers can also access the content from their handset by texting "JAYZ" (5299) to "FUN" (386). Cingular customers who subscribe to MobiTV, MobiRadio and/or Napster Mobile, can visit www.cingularsource.com/music for more details.
If that's not enough, Cingular is also sponsoring a "Show Me What You Got" Lip Sync Battle to further promote Jay-Z's new album release and the availability of this exclusive content. Fans will have an opportunity to win $5000 by doing their best lip sync renditions of two new Jay-Z songs - "Show Me What You Got" and "Kingdom Come." For more details, visit www.myvideobattle.com.
The tour kicked off at 6 a.m. on November 18 with Jay-Z performing 30-minute sets first in Atlanta and subsequently Philadelphia, DC, New York, Chicago, Los Angeles and finally Las Vegas. Each tour stop was packed with excited fans that came out to experience a high-energy performance by one of their favorite artists. In three of the concert locations, Atlanta, Philadelphia and DC, Cingular held a "Change Clothes & Go with Jay-Z" text-promotion contest during the show whereby a lucky Cingular customer, and a guest, was randomly selected to join Jay-Z and his entourage for the remainder of the tour.
Cingular customer Lindsay Jackson, a 25-year old Human Service professional and Jay-Z fan from Mt. Vernon, New York attended the concert in DC with one of her girlfriends, Toni Hazel, another die hard fan. Like many Cingular customers in the audience, Jackson entered Cingular's "Change Clothes & Go with Jay-Z" text promotion and was randomly selected to join Jay-Z on tour. According to Jackson, "When we were told we won, it felt unreal. But once we were signing consent forms, we knew it was a dream come true. We were immediately taken backstage, joining winners from the two previous cities and watched Jay-Z perform up close and personal. Getting to go on tour with Jay-Z was the ultimate once-in-a-lifetime experience. Jay-Z was really polite and laid back and the crowds were hyped, especially in New York. I believe the level of energy was so high because he's a New York native. Everyone sang along with him as he worked the crowd. It was unforgettable."
Cingular has a long history in leading the convergence of wireless and music.
*Source: Billboard (www.billboard.biz), "Jay-Z Reclaims His Kingdom with No. 1 Debut," November 29, 2006
**Cingular currently provides 3G services in 145 major metropolitan areas including 65 of the top 100 largest cities in 33 states, Puerto Rico and Washington D.C. Additionally, Cingular offers five 3G handsets – LG CU500, Samsung ZX20, Samsung ZX10, Samsung SYNC™ and the Samsung BlackJack™.
Cingular Wireless is the largest wireless carrier in the United States, serving 58.7 million customers. Cingular, a joint venture between AT&T Inc. (NYSE: T) and BellSouth Corporation (NYSE: BLS), has the largest digital voice and data network in the nation -- the ALLOVER™ network -- and the largest mobile-to-mobile community of any national wireless carrier. Cingular is a leader in third generation wireless technology. Its 3G network is the first widely available service in the world to use HSDPA (High Speed Downlink Packet Access) technology. Cingular is the only U.S. wireless carrier to offer Rollover®, the wireless plan that lets customers keep their unused monthly minutes. Details of the company are available at http://www.cingular.com. Get Cingular Wireless press releases emailed to you automatically. Sign up at http://cingular.mediaroom.com.
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